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By team · Sales

Measure AI in sales

Oximy connects AI-assisted seller actions to buyer responses, opportunity movement, coverage and the cost of the work.

GongGongCopilot for SalesCopilot for SalesChatGPT EnterpriseChatGPT EnterpriseClaudeClaudeGeminiGeminiSalesforceSalesforceHubSpotHubSpotSlackSlack
One opportunity

Follow one opportunity and the AI cost it collects.

Keep assisted work and seller judgment on the same opportunity timeline.

Sales AI tools
GongGongCall summary and next steps
Copilot for SalesCopilot for SalesRecap and CRM drafts
ChatGPT EnterpriseChatGPT EnterpriseAccount research
Oximy
Revenue systems
SalesforceSalesforceOpportunities and stages
HubSpotHubSpotAccounts and sequences
Buyer responseReplies and accepted meetings
Completed workWon opportunity
Beyond one workflow

Answer the sales questions behind an AI rollout.

Read buyer response, opportunity movement and coverage before the seat count changes.

Prospecting · 120 assisted and 115 comparable accounts
Comparable accountsAI-assisted
Qualified buyer replies8%10%
Meetings created4%4%
Opportunities created2.6%2.5%

Did more activity create a useful conversation?

Replies rose two points while meetings and new opportunities did not move. If replies rise without meetings or qualified opportunities, review the audience and message before increasing spend.

Meeting follow-up · 96 assisted and 91 comparable calls
MeasureComparable, AI-assistedReadRecap within 24 hours54% · 82%HigherNext step in the CRM23% · 34%HigherSecond meeting held16% · 21%Higher

Did the buyer move beyond a reply?

Recaps, recorded next steps and second meetings all rose on matched calls. When reviewed next steps reach account records and buyers act on them, examine the workflow for broader use.

One seller week with AI · 40 hours
Active opportunity work16h
Not in calendar or CRM9h
Meeting preparation7h
Account research5h
CRM updates3h

Did released time reach more active work?

Research and CRM time roughly halved, but active opportunity work held at sixteen hours and coverage held at twenty-four opportunities a seller. An unrecorded interval is an evidence gap, not a claim about how a seller spent their time.

Northstar expansion · 10 days open
Day 1 · Apollo account research$18
Day 1 · Agentforce first touch$24
Day 6 · Gong call summary$38
Day 9 · Clari risk signal$60

What did the AI on one opportunity cost?

Four AI events collected sixty dollars of charges across ten days on one opportunity. What that spend bought was an evaluation meeting the buyer accepted.

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